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Showing posts from October, 2022

7 Ways to Boost User Experience

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Do you want more traffic to your website? When people visit your site, are they engaged enough to stay and click through to additional pages? Or are they quickly moving on because they aren’t finding what they want quickly enough? User experience can be difficult to master, but with these ways suggested by SEO experts from top   seo companies in Sydney to improve user experience, you’ll be well on your way to improving it over the next few months. With any luck, you may even start seeing an uptick in traffic and conversions! ·          Engage Your Visitors Engaging your visitors is one of the best ways to improve user experience. One of the best ways to do this is by asking them questions and then making it easy for them answer. For example, you could ask people what they think are the best things about your site or what they would like to see in the future. ·          Create Remarkable Content ...

Google’s Helpful Content Is Live. Here’s How It Will Redefine Web Content

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  Content is the lifeblood of your website. It's what brings people there and it's what keeps them coming back for more. The more valuable and helpful the content on your site, the better chance you have at ranking higher in search engine results pages. However, over the past few years, Google has been cracking down on websites that were simply providing a lot of low quality or duplicate content. And that’s where the Helpful Content update comes to play. This update has sent many businesses scrambling to make sure their sites are in compliance with these new requirements. This guide from the experts of white label digital marketing will help you understand what the update is all about. What Is Google's Helpful Content Update? In recent years, articles discussing so-called search engine-first content or SEO content have popped up everywhere, on blogs and social media including Facebook and Twitter. That’s because, searchers are frustrated when they land on pages that do...

Google’s Helpful Content Update - What Is It & How Will it Impact Your Ranking?

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Google is all about delivering the best search experience. They want searchers to find what they are looking for quickly and easily from the get-go. To accomplish this, Google has released the helpful content update that rewards sites with content geared towards readers rather than search engine crawlers. This will benefit  SEO Sydney  in the long run. According to Google, “This update introduces a new site-wide signal that we consider among many other signals for ranking web pages. Our systems automatically identify content that seems to have little value, low-added value or is otherwise not particularly helpful to those doing searches.” The Purpose of the Update: SEO-first content has been a hot topic of discussion across social platforms in the recent times. Web content on multiple sites these days serve no purpose to the user, as the only objective of the creator is to gain good ranking in SERPs. This has led to intense user frustration and Google intends to put an end to ...